Amazon Ads Getting Clicks But No Sales? Here’s What Might Be Going Wrong
How to Fix the Click-to-Sale Gap and Stop Wasting Your Budget You’ve launched your Amazon ads. You’re getting plenty of impressions.People are clicking on your book. But then… crickets. No sales. Sound familiar? You’re not alone—and at INKPROFIT, this is one of the most frustrating problems authors face. But here’s the good news: it’s fixable. […]
Should You Run Amazon Ads Without Reviews?
The Truth About Advertising a Book with Zero Social Proof One of the most common questions new KDP authors ask us at INKPROFIT is:“Should I even bother running ads if my book doesn’t have reviews yet?” And honestly—it depends. Let’s break it down. 📉 The Risk of Running Ads Without Reviews Amazon is a trust-first […]
How Many Amazon Ad Campaigns Do You Actually Need?
Why More Campaigns Doesn’t Always Mean Better Results A common question we hear from authors is:“How many campaigns will you create for my book?” It’s a valid question—especially for clients coming from platforms like Google or Meta Ads, where the number of campaigns can directly impact spend allocation and control. But when it comes to […]
How Often Should Amazon Ads Be Optimized for Books?
The Real Answer (That Most Agencies Won’t Tell You) A common question we get at INKPROFIT is:“How often do you optimize Amazon Ads?” But before we answer, we need to clarify something:What exactly do you mean by “optimize”? “Optimization” Isn’t a Magic Button Let’s be honest—“optimization” gets thrown around a lot. But most authors don’t […]
What Results Can You Expect From Your Amazon Ads Budget?
Here’s What We Tell Every Author Before We Start Once clients understand how much to spend on Amazon Ads, the next question is usually:“Okay, but what kind of results can you guarantee with that budget?”And our honest answer?We don’t guarantee results. Not because we’re not confident—but because we believe in integrity. Why We Don’t Make […]
How Much Should You Spend on Amazon Ads for Your Book?
The #1 Question Every KDP Author Asks—Answered One of the first things clients ask us at INKPROFIT is:“How much ad spend do I actually need to start?” And the truth is—there’s no universal answer. Ad spend depends entirely on your book, your niche, and your goals. But if you want a realistic starting point, let’s […]